Zaatar w Zeit
Zaatar W Zeit was conceived as the 24 hour quality bakery place. Today zaatar w zeit is rated among the top dine-in and delivery restaurant chains in the middle east and is expanding to canada.
The mission was:
// Transforming the shy Zaatar w Zeit's digital landscape and increase customers digital interaction with the brand.
// Crafting a dynamic corporate website that reflects the brand's identity and offers users a comprehensive view of Zaatar W Zeit's unique experience and taste.
// A conversion centric ordering platform with app and web interfaces.
We wanted the website to focus on the food freshness and variety; highlighted fullscreen pictures were the main attraction.
Simple and clean minimalist design was implemented for the pages, with dynamic animated transitions between pages.
Taking convenience up a notch, I've led the design team to design a seamless online ordering platform.
The 3 steps online ordering and one page checkout was designed in a challenge to make any order a fast lane experience our prototypes were timed in to post any order in less than 30 seconds.
We aimed at implementing methods that increase check size and keep users engaged.
To enhance user interaction and assert service and quality, we suggested implementing an interactive FAQ mini portal.
This strategic move aimed to preemptively address customer queries, providing quick and accessible information.
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The online ordering app upped the app download charts and stayed in the top 10 downloaded food apps for more than 12 months.
In a very short time, zaatar w Zeit online orders increased 60%, the online check size increased by 20% and it became the express lane for Zaatar W Zeit enthusiasts.
The FAQs not only streamlined the user experience but also fostered a digital dialogue, further connecting users with the brand, on the portal and increased shared posts and mentions on social media.